Democracy Clothing

email marketing / signage / presentations / collateral

We have been working with Democracy Jeans since 2014. We first created a marketing presentation to pitch the brand to retailers and increase brand awareness. We followed that with an informational website with lookbooks of each season. Since then, we have continually been involved in digital marketing initiatives, in-store signage, tradeshow signage, and collateral.

RESPONSIBILITIES:

We designed Democracy’s brand book that was used to pitch to retailers. When they updated their logo in 2019, we created a style guide for their creative team to ensure everything stayed consistent.
We were responsible for creation of Democracy’s Project Women’s signage from 2017 - 2019. This included oversized back wall panels and a brochure. This also included pre-press production of all artwork.
Darling Design created both online ads and indoor department store posters and table signage to displayed at Dillards, Fred Meyer, and Boscovs. We were also responsible for the design of their Amazon.com brand page.
We developed Democracy’s email marketing templates for their team to use. We also continually update their home page and email hero creative per campaign or season.

BrochureS

Darling Design has created multiple brochures for Democracy Clothing. Some examples include a small, takeaway brochure for their bi-annual Project Women’s event as well as a brand brochure to send to retailers to educate them about the brand.